6 Prime Features Introduced by Shopify that Matter in 2020

Latest Shopify Features that Add a New Dimension to your Ecommerce Business

Shopify Unite, the annual conference introduced new features that are set to roll out in 2020. Shopify is changing international commerce with the help of insights garnered from working with e-commerce stalwarts all over the world. Any Shopify development company will be keen to implement and benefit from the new features.

Here are the new features that can aid in online sales including the introduction of local currency support, new payment measures, and dynamic checkouts.

1. Multi-currency and Multilingual approach:

The eCommerce industry worldwide is worth $30 trillion, which is why Shopify is now focused on making it easy for merchants to sell their goods globally. Shopify Payments hence has now introduced multi-currency in its arsenal.

The multi-currency beta feature enables brands to sell in their respective local currencies and ensures a great shopping experience for customers worldwide. The Shopify platform always displayed multiple currencies but always reverted to GBP during checkout. Now customers can pay in local currency and benefit from Shopify’s customer-friendly storefronts and checkout options.

The inbuilt geo-location functionality helps storefronts to manage foreign exchange rates efficiently thus lowering abandon-cart rates drastically. Shopify Payments currently hosts currencies like AUD, EUR, JPY, USD, CAD, NZD, SGD, and GBP.

In addition to the multi-currency feature, Shopify has now introduced a translated and localized dashboard for all partners and merchants who are not well versed in the English language for e-commerce transactions. With the native language support, and language change option in Shopify, one can change the language on Partner Dashboard to German, French, Spanish, Italian, Japanese and Portuguese.

2. Improvements In Merchant Experience:

With major improvements in merchant experience, Shopify partners can now leverage features for merchants in more ways than ones. You can switch between stores now with access to dropdown options. Merchants can now enjoy a wonderful and seamless experience between all storefronts. Staff members of all these storefronts can switch to a different store in a jiffy without having to logout from a single store.

The Shopify Plus checkout has also received an upgrade with several visual and functional enhancements that add sheen to the checkout process. Merchants can now utilize the custom checkout process efficiently.

Also, merchants can control accessibility within their eCommerce store with the update for new app and channel permissions based on the role assigned to your right staff members.

3. Better in-person selling:

Ecommerce might have an edge over physical selling but the human factor is still critical to sales.

4. Shopify has recently introduced a host of in-selling features that will help you forge meaningful customer interactions:

  • Shopify Tap & Chip Reader: Contactless reader to receive payments from any device, synced with the store consistently.
  • Tipping: This functionality allows customers to reward employees for their stellar services.
  • Returns & Exchanges: Offer prompt exchanges and refunds to customers, eliminating hassle from returns.

Shopify web developers can leverage these features in promoting brands offline with focus reduced on transactions and more on customer needs.

5. Connectors for Shopify Flow:

Shopify Flow is a handy automation platform that all Shopify Plus merchants have access to, for prompt automation of their daily operations. And the recent update incorporates connectors to the feature.

These connectors establish a link with business tools and the Shopify store for manual task automation without the need for coding.

The connectors facilitate workflows that include a combination of events and actions. One can initiate automated actions to send discount codes or automated emails to win-back clients.  By automating routine tasks, one can expect a personalized experience. Shopify is looking to integrate multiple apps with the platform, so it’s likely more connectors will be rolling out later in 2019.

6. Dynamic checkout:

Shopify expedites the payment process by adding dynamic checkout buttons to product pages. The checkout flow is accelerated for shoppers who can access checkout directly. The feature gives customers the option to skip the multi-step checkout process and allows shoppers to buy products without leaving the exact page. Dynamic checkout buttons can help capture additional sales from people quickly. Although front-end Shopify web designers and developers have incorporated dynamic checkouts in many sites, Shopify is now leveraging the functionality to automatically show customers their checkout options and boosts conversion rates too.

Conclusion:

Shopify web designers can benefit drastically from the updates. The platform is hinting at the possibility of multi-store architecture release late in the year. There are various teams of Shopify website designers and Shopify web developers, and even Shopify certified developers who can work collectively to build the perfect website that looks outstanding on different screen resolutions.

We are DIT Interactive, a Shopify development company.  We have Shopify certified designer and developer.  If you have any requirement for Shopify development, Contact us or email us: hello@ditinteractive.com

Bigcommerce – The Ideal Ecommerce Solution that Trumps its Competition

BigCommerce has steadily increased its reputation as one of the best ecommerce platforms. It is secure, easy to use, and includes all the features required for a fantastic e-store. It also features advanced marketing tools and outstanding templates that can elevate the look and effectiveness of the store, although it is advisable to consult BigCommerce experts or a veteran BigCommerce development company for implementation.

Know why BigCommerce is the ideal ecommerce solution that is better than other ecommerce platforms:

Extremely Easy to Use and Implement: 

BigCommerce is easy enough to set up, and this is one of its most defining characteristic. You can spend ample time to get things right, but you can get your store up and running quickly with the look that you need for your offerings.You can add a number of updates without having to code, with several landing page options and templates already available. You can create your store right from the control panel and interact with easily. BigCommerce also includes a number of marketing and conversion features that can be integrated with your portal.

Migrate your Existing Site Easily to BigCommerce: 

BigCommerce facilitates store owners with the option to migrate their existing store to BigCommerce seamlessly. More than 20,000 stores have migrated to their service successfully. Irrespective of the existing platform, a BigCommerce certified developer can migrate your ecommerce business without any hassles. BigCommerce also enables import and export of products and pricing data easily from any platform. You can start the migration process right after you sign up. If you hit up snags, you can bank on BigCommerce experts or a veteran BigCommerce Development Company to provide you the necessary support for implementation.

Payment Features Manifold: 

Ecommerce platforms thrive on the payment section itself since the primary intention of establishing an e-store is to facilitate purchases and boost sales. BigCommerce boasts of an incredible line of payment features that are aligned with several features – more than 40 pre-integrated ones and serviceable in 100 countries. The platform supports Amazon Pay, Chase Integrated Payments, eWay Rapid, NetBilling, PayPal, QuickBooks Payments, and many more. BigCommerce development also involves addition of mobile wallet features that makes it easy for customers to pay right from their smartphone.

Handy Conversion Features Within: 

BigCommerce provides a plethora of handy conversion features that ensure some visitors get converted into buyers. The platform offers the abandoned cart saver feature that sends those shoppers emails that convince them to go through the purchase. The platform also includes a feature to incentivize buyers with discounts who are hesitant to go through the purchases. One can even add customized filters for making buyer searches easier. A competent BigCommerce development company can help you with the same.

Secure Platform and PCI Compliant: 

Hosted platforms usually have better quality and security features. BigCommerce also delivers on robust security and Level 1 PCI compliance that offers stringent protection from DDOS attacks along with security on multiple layers inclusive of perimeter and server-specific firewalls, intrusion detection software, human monitoring and more. BigCommerce developers make best possible use of these features to ensure that store owners have the required peace of mind!

Magnificent Product Management and Analytics: 

BigCommerce offers a seamless interface for product management with its attributes that help specify product details including inventory tracking and pricing. Customers can create their user and store-owners can personalize options for user groups.

The platform also sports an outstanding analytics tool that tracks business activity in more ways than one. The options to sell gift vouchers, create cart-level discounts, and many others helps in developing custom marketing campaigns. The marketing efforts can be assessed and changed based on results, especially based on store’s conversion rates and performance.

Useful Tools to Streamline Operations along with SEO: 

Aside from all multiple features and a brilliant support group, BigCommerce helps with multiple tools and functions for managing a streamlined business. It sports an open API architecture, thus aiding developers to create useful functions for 20 categories. You do not even have to depend on third-party applications.

Additionally, marketers will find the platform search-engine friendly. Implementing SEO adhering to best practices is easy for companies, although BigCommerce developers can make a store more competitive. Additionally a BigCommerce development company can help you benefit more with smart SEO configurations. The platform provides SSL certificate for the stores and other tools to improve search engine rankings. Some features include Rich Snippet and Google AMP.

If you are looking for an expert BigCommerce developer or you need help with BigCommerce design, we can provide unmatched expertise in the field. Contact us.

Top WordPress Trends to Watch Out For in 2018

When it comes to web development and design, WordPress is the leader.  Some stat suggests 27% of the internet today is powered by WordPress. That is evident from the fact that some of the top brands around the world use WordPress for web development.  As a WordPress development company, we regularly get people falling in love with this platform.  Firstly, it is absolutely user-friendly. That makes it easier for novice web admins at our clients’ location to manage the site and even make small amendments like creating blog posts or changing text.  In addition to that, WordPress presents a massive library of plugins that helps with customizing web development to the needs of our clients. Finally, it is worth noting that WordPress sites are all mobile as well as SEO friendly.  All of this makes WordPress stand out in the crowd.

Here are some of the top WordPress trends for the year 2018:

1. WordPress 4.9:

Last year, WordPress 4.8 was introduced in the market.  It presented improved widgets for adding videos, audio, and images to the site.  On the other, there were many other updates available. WordPress 4.9 was recently launched and it even betters the previous version.  It has introduced fixes to the problems that plagued version 4.8. There are updates to make customization easier, make it easier to manage plugins and themes, and improve the editing code.  This new version has also made WordPress easier to use that helps clients to make all their website changes themselves. We expect developers to use this new version more strategically to create customization and more user-friendly websites.

2. eCommerce Websites:

It is a no-brainer that WordPress is also extremely popular with eCommerce websites.  There are so many eCommerce websites around that use WordPress’ WooCommerce plugin. Moreover, WordPress is also popular because it offers easy integration with other platforms such as PayPal and Google Checkout.  Going forward, you can expect WordPress to adopt newer trends in the market. It has also picked up significantly on mobile shopping, but there is more coming in the form of personalized shopping and subscription-based services.  Some of the top WordPress themes for eCommerce include Handmade, Divi, Uncode, etc.

3. WordPress Video Headers:

The fact that videos are going to be the key to 2018’s web designing is no secret.  However, WordPress has gone a step further and increased its focus on WordPress video headers.  Such headers are going to rule 2018. For a WordPress theme developer, it is now easier to make use of the trend of video headers by using popular WordPress themes such as Inpiro, Balzac, and Naila.

4. Drag and Drop WordPress Themes:

Many of the basic WordPress themes are free.  However, there are certain other customizable themes that are charged.  These customizable themes come in different varieties, with some being simple and others being complex.  Last year, there was an increase in the number of themes that sported drag-and-drop facilities. This year, this is only expected to increase further.  Such drag and drop themes makes it easier to create as well as customize websites without even writing any code. As for the WordPress web developer, it makes experimentation easy.  One can drag and drop elements to a theme to see how it works.

5. WordPress Virtual Reality Plugins:

It is time that WordPress website developers appreciated the importance of appending augmented reality and virtual reality into their web designs.  The way these concepts are picking up, they can be the way to stand out of the crowd in 2018 and early 2019.  The good news is WordPress completely supports such virtual reality content as well as 360-degree images and videos.  There are numerous plugins that are already available for the same, and there are more on their way. Some of the top plugins are 360-degree Panoramic Image Viewer, WP-VR View, Momentopress, etc.

Have we missed any WordPress trend?  Let us know in the comments section. Also, if you need assistance with WordPress, you can contact us.  We are a renowned WordPress development company and can help you with all your needs.

Retain Your Shopify Customers by Building Emotional Relations

Many businesses are admitting that retaining new customers is becoming prohibitively expensive.  In this environment, business players have realized the value of customer retention. According to a recent study by Kleiner Perkins, more than 25% of the respondents suggested that it was important for them to spend and optimize ads to maintain and increase customer lifetime value.  What does this mean for you as a Shopify store owner? It means that you have to look for ways of creating engaging relations that evoke positive emotional responses from the customers. Without a physical store, you might be inclined to continue focusing on transactional relations. However, you can ask your Shopify web developers to create experiences that make your relations with customers more emotional.

If you are still asking yourself why you need to build emotional relations with your customers, we can give you the example of Apple.  You would know about the long lines that queue up outside stores whenever a new Apple product is launched. That is because of the incredible emotional relation that Apple shares with its customers.  With the help of your Shopify web designers, you can perhaps create a similar level of emotional connect with your customers.  

3 Ways of Building Emotional Relations with your Customers

Here are ways in which you can establish an emotional relationship with your customers.

1.Define a Clear Brand Story:

Till now, you might have believed that story telling was an art that was confined to novelists.  However, that is something you and your Shopify website designers need to do as well.  There was a research conducted where authors Joshua Glen and Rob Walker attached stories to regular thrift store items.  The research found that such items sold more often and customers were even willing to pay more for the same. How can you or your Shopify certified designer tell a story without even having a physical store?  That is where the art of using the right photos, videos, and copy comes in.  In fact, the site design and the colors can say a story too. They talk about the personality of your brand and say a story.  You should be absolutely honest and transparent in your brand story because that is what customers like. Eventually, people work with people they like.  In the brand story, you should include things like:

  • Your brand’s purpose
  • Your passion for the product/service you offer
  • How you reached your current position

2. Build Trust and Loyalty:

The next step is building trust among your customers.  When they trust you and enjoy the experience of working with you, they will be more loyal to you.  With more loyalty will come more business and introductions of friends and family. There are a few things you can do:

  • Use language that connects with your customers
  • When customers have something to say, listen to them emphatically.  If your customers have left you a comment online, be responsive and human.
  • Focus on always delivering what you have promised them.

3. Personalized Experience:

Right through the customer journey, you should provide a personalized experience.  That is what the customers love. You should have information of who and where they are, what their experience is like, and what they are looking for.  Being on the online platform, this becomes possible for you to achieve.

Try these tips to build an emotional relationship with your customers.  If you have any other tip in mind, please share those with us in the comments section.  

We are DIT Interactive, a Shopify development company.  We have Shopify certified developers and designers.  If you have any requirement for Shopify development, we will be happy to assist you.

6 Tips For Creating A Beautiful Ecommerce Store Home page

It’s not 1998 anymore. You’ve got no excuse for an ugly website. Ecommerce with Shopify offers you a world of opportunity, so don’t waste it by having the first thing your customer sees being a messy homepage. You want to dazzle your customers from the get-go, so sit down and listen up! I’m going to give you my six tips on how to create a beautiful ecommerce homepage…

Negative space is positive space

Remember that episode of The Simpsons where Homer makes a website? Do you remember how slick and user-friendly it was?

Maybe not. When your customer arrives at your homepage, you don’t want to greet them with noise and fanfare, blinding color and a whirlwind of movement. You want their first experience of your brand to be calm and clear. To that end, you should try and reduce the amount of clutter on your homepage. Unnecessary sidebars and images only serve to distract your viewer, forcing them elsewhere.

The fashion retailer Hera has nailed this. Designed by a professional Shopify web designer, their homepage is the digital equivalent of a zen garden. Lots of negative space and just a single photo creates a positive user experience which is crisp and clean.

The rotating carousel is dead

Rotating carousels used to be the visual darling of ecommerce. Showcasing your products, promotions and offers in a constantly moving merry-go-round of images was the go-to for web developers everywhere.

These days though, carousels tend to only irritate and distract the user. They have low click-through rates, and take up valuable space on your homepage. On top of that, they slow down your website, which in turn has a negative impact on your SEO.

Leave the carousel where they belong, in Facebook ads and carnivals, and instead embrace some alternatives. Try focusing your homepage on one specific offer instead to grab your customer’s attention, and maybe add a few other small offers below it.

A Shopify development company knew the importance of this when they designed Buff Her House of Exfoliation’s online store. The first thing you see when you hit their homepage is a huge special offer, guaranteed to hook even the most sceptical of shoppers.

Buff Her House of Exfoliation

Avoid information overload

Have you ever ordered a coffee and been offered extra espresso, soy milk, flavored shots, marshmallows, chocolate sprinkles, vanilla dust, a biscotti and all the rest? You just want a coffee, not a full meal!

When your customer clicks through to your homepage, you need to keep them hooked by keeping it simple. You’ve got the information they want, but let them find it naturally. Include relevant links to broad topics, where they can funnel down to what they need. And keep it intriguing too — a little mystery is a great way to draw your customers in. When you start thinking about

how to build your first online store, don’t overwhelm yourself with trying to hit all your value propositions on the first page. Just focus on a few key messages instead.

You know who does this right? The health food supplement Nutri-Rich, created by a certified Shopify developer. Confident declarations and tantalizing promises followed by bold calls to action entice the viewer to seek out the details at their own pace.

Nutri-Rich

Focus on the quality of what you have

What would you rather have: a single Porsche 718 Boxster or a fleet of worn-out old pickups? Unless you run a user car traders, I think I know you’re answer.

Yes, it’s true what they say: quality really is better than quantity. So instead of spreading your homepage thin with mediocre photos and lacklustre design, focus on doing one thing perfectly. Hire or invest in a decent camera to take high quality photos, and use great stock imagery to fill in any gaps. Make sure your menu is intuitively organized and your brand logo is clearly distinguishable.

Case in point: the exquisitely designed Fulton & Roark’s online store, courtesy of expert Shopify web developers. Their homepage features insanely detailed photography and a clear menu, with the distinctive Fulton & Roark logo front and center of the page.

Fulton & Roark

Nail your navigation mechanics

Hark back to your school days. You might remember the fun you had creating a PowerPoint presentation for the first time. The slide backgrounds! The WordArt! And perhaps the most exciting feature of all, the custom animations. Star wipes, ripple effects — the world was your oyster.

Unfortunately, while it was fun and maybe acceptable at school, those days are behind you. When you’re designing your website, you need to make sure your navigation is fluid and not too flashy. While some sites do use dynamic navigation menus, and they do it well, it’s tricky to get right. Keep it simple for now, or get one of Shopify certified developers to do it for you.

Learn from Homer. Keep your homepage uncluttered and minimalist. It should be a zen garden for the eyes. And remember: high quality photos makes for a high quality website. When your brand is nothing but that, you’re going to want to make sure the rest of your online store follows suit.

Victoria Greene

is a branding consultant and freelance writer. For all the latest on developments in ecommerce, marketing, and design, check out her blog, Victoria Ecommerce. Victoria has a drive for helping store owners get the best return on their ecommerce businesses.

What’s the Future of Ecommerce? Here Are Some Speculations

At DIT Interactive, we are an eCommerce development company.  By that virtue, we get to see the emerging trends in the industry very closely.  In the last year or so, eCommerce has gradually transformed. There is an increasing amount of traffic on mobile sites and there are many new exciting trends that have emerged.  We got out eCommerce web developer and designer team to come together to compile this list of top trends that are expected to dominate the industry in the near future.

Future Speculations for Ecommerce

As we look ahead, several trends may shape the future of ecommerce. One such trend is the continued rise of mobile commerce, with smartphones becoming the primary device for online shopping. Additionally, advancements in augmented reality (AR) and virtual reality (VR) technology could revolutionize the way customers experience products online, leading to higher engagement and conversion rates.

More Integration of AI & Machine Learning:

Modern day companies have developed a penchant for machine learning technology.  Given this preference, there is no doubt that the technology will soon disrupt the eCommerce industry.  At the basic level, it is already being used to improve product recommendations and eCommerce search functions.  Going forward, we expect this integration to further deepen. Take the example of Chatbots. Facebook was among the first ones to have launched automated chatbots, and various other service providers have followed suit.  In the next few months, we expected Chatbots technology to be refined further for them to be able to manage more complex tasks including problem resolution, assisted transactional functionality, and more. On the other hand, advertisers will also use machine learning to place bids for ad positions.  Software such as Smart Goals and Smart Bidding are already picking up in importance.

Mobile-based Storefront Apps:

eCommerce shopping has gradually moved to mobile devices.  This beckons the need for the creation of more mobile-based storefront apps.  Some of the big retailers have been offering mobile applications for years now.  In the same way, the shoppers have a good knowledge of making use of dedicated storefronts too.  In the following few months, we expect even the smaller retailers to enter the scene and offer storefront applications to their users.

ROPO to become More Popular:

In an anticlimax, we expect the concept of Researching Online and Purchasing Offline will pick-up.  Customers are slowly coming to terms with the fact that online is a great way to hunt deals. Therefore, these customers will spot a deal online and make a purchase for the same offline.

Voice Search Functionality:

In today’s time, it has become mandatory to talk about Voice Search when we mention mobile technology.  We expect this Voice Search to be the catalyst of eCommerce innovation in the coming year or so. There will be an increased adoption of smart home appliances like Google Home and Amazon Echo.  While they will make it simpler for users to get their work done, they will also allow for an increased level of loyalty. Researches have proven that customers who order using Amazon Echo are among the more loyal customers who spend more than their counterparts who don’t use Amazon Echo for ordering.  Additionally, there are many other upselling opportunities that will also emerge with Voice Search.

Mobile Checkout:

Our eCommerce website designer team has worked on many mobile checkout and payment systems in the recent times.  It only indicates towards the rise of the system. This has brought about a dramatic change to the way people shopped.  There are many technologies in the mobile checkout space that include Google Pay, Chase, Apple Pay, and Softbank among others.  We believe that further expansion of this space is imminent.

Internet of Things:

Another emerging trend is that of Internet of Things.  Many devices are now being potentially made smarter. Advertisers and marketers are realizing that any device that can be connected to the internet can be used as a marketing tool.  Soon, there will be a rise in the use of Internet of Things and its various applications.

Augmented Reality will almost be Mainstream:

Anytime you hear a representative of an eCommerce web design company, you would see them talk about Augmented Reality.  It is a much-celebrated technology, but most of its applications till date have been nascent.  This year, it is expected that Augmented Reality will move closer to becoming mainstream because of more innovation in the field.  Let’s take the example of Ikea that launched its Place App recently. What it does is it les you see how the product would look in your home.  Although the app had a rough beginning, but the recent iterations have been smoother. Amazon has a similar app too. This elevates customers’ user experience, and hence expected to be very useful.

Faster Delivery:

Top companies realize that delivery is one of the ways of differentiating in the competitive eCommerce space.  Amazon has lead the pack with its innovation and the recently launched on hour delivery service. This is expected to further expand.  The possible launch of driverless freight may also give more impetus to this goal of retailers.

These, according to us, are the trends to look out for in the eCommerce space.  If you have any other trends to share, place share them with us in the comments section.  If you would like to know more about our eCommerce website design company.

Your BigCommerce Developers Would Like You to Know These Things

Many eCommerce website owners feel the need to pick their developers’ brain.  We understand your desire and have compiled a list of 8 things that your BigCommerce development team expects you to know.  The knowledge of these will hold you in good stead to grow your business further.

Insights from Your BigCommerce Developers: Key Points You Should Know

1.Data over Logic:

There are times when you make a change request to your BigCommerce developer.  Is that proposed change a sure-shot key to your business growth?  In other words, your BigCommerce developer would like you to have a functional understanding of Google Analytics’ Metrics.  This will help you better comprehend your website; which products are generating the returns for you and which ones are a burden on the website.  We get clients talking to us about User Experience improvement and best practices for the same. However, data based decision making is the key as user experience is no general principle but a customized solution to meet your users’ needs.

2.Think of Content as an Asset:

Think of general business logic.  What is one of the best ways of growing your business?  It is to invest in assets that will pay off. The same applies to your online business too.  For your website, it is your content that needs to be invested in. This includes having compelling copy and enticing product photos.  These 2 can be the key to getting your customers’ buy-in. If you provide great content to your BigCommerce developers, they will turn that into a successful website.

3.Size Does Matter:

When it comes to images and product photos, most people think that bigger is better.  However, you need to realize that bigger images adversely affect your website speed and thus your search engine rankings.  This, however, is the Achilles’ Heal for most merchants. Our developers frequently receive large images. Another problem is clients putting text right on top of the image file.  This again hurts your SEO. You would instead be requested to provide your text to the developer who can place it as an image headline at a position where Google robots will read it and consider it positively.

4.Speed Affects Experience:

Did you know that most of your customers expect your website to load in 2 if not 1 second?  If your website takes any longer, your rate of abandonment increases. That is why our BigCommerce development team is extremely focused on page speed.  However, the story doesn’t end with the completion of the development work.  We want the clients to look at the bigger picture. Everything you will do to your site in the future will affect your page speed.  As an example, if you decide to install a Chatbot; that will reduce your page speed too. Therefore, it is highly advisable to work with a good development team that can help you reduce the effect of website amendments on its page speed.

5.Checkout Abandonment:

Have you had instances when customers have dropped out at the time of checkout?  There are many websites who see as much as 60% checkout abandonment. This brings us to the importance of optimizing your checkout page.  At DIT Interactive, we are very keen on making the checkout user friendly and have created a single page, easy-to-decipher checkout process to encourage the users to complete their transaction.

6.Knowledge About Your eCommerce Platform:

How long have you been with BigCommerce?  Many of our clients have been with their current eCommerce platforms for years, but know very little about it.  However, knowledge about the various native features and functionalities of your eCommerce platform is pertinent.  With proper knowledge, you will be able to draft your requirement better and that will ultimately benefit your business interests.

7.Mobile is the Future:

Change is the only constant, they say.  That is valid for your website as well. In today’s day and age, more than half of your search traffic is coming through mobile devices.  Despite this, many merchants still have a clumsy mobile experience. Not only does this mean that you lose out on your site’s user experience but your search ratings get hit too.  Some of the people we meet tell us that they optimized for mobile a few years ago. However, you need to remember that change is the only constant. You need to stay abreast with the new technology and changes that come about with it.

8.We are a Team:

For some reasons, clients tend to think developers are only interested in coding, but don’t think about making the website look good.  That is actually not the case. Think of us as your team. We want to generate superlative end results. However, reasonability is what we consider. If your graphics are compromising the user experiencing or your website’s page speed, we need to advise you to skip that.

If you need to know more about the development process or are looking for a highly experienced and adroit BigCommerce development company, you can contact us.

Here are Some of the Exciting New Features that Shopify is Offering

If you want to set-up an online business, Shopify is one of the best platforms to consider.  At DIT Interactive, we work with various platforms and we have certified shopify web designers and shopify web developers team for our customers. By this virtue, we understand that Shopify is a robust system, and that reflects in the fact that it powers over 500,000 online stores. Merchants and shopify website designers alike love the ease of use, array of features, and customization options available with this platform. However, there are various new features & functionalities that shopify has added lately.  By making use of these great features, you will be able to further enhance your online presence and increase your chances of garnering higher sales revenue.

Here’s a quick wrap-up of some of these new features:

New Developer Tools:

A total of four new APIs have been created for developers. These include APIs for marketing events, reporting, resource feedback, and draft orders. This will help merchants gather insights into marketing efforts. They will be able to know which products/services are selling and which ones aren’t moving. This way, merchants will be able to make informed product decisions.

Multi Location Inventory:

One of the biggest pains for merchants is the management of inventory across multiple locations. Shopify is expected to launch its multi-location inventory system this year.  This would mean that merchants can have a single Shopify account, and be able to manage inventory from different locations. It will be a complete changeover of the existing inventory management system.  Bulk order fulfilling will be much simpler now.

Custom Storefronts:

Shopify can be seamlessly integrated into any platform for selling your products or services online. This could include in-game mobile purchases, listing your products on websites, desktop aps, mobile apps, etc. A new storefront API has been developed which will help developers assist online merchants in creating a Shopify custom design and buying experience that is standard across different sales avenues.

Multiple Sales Channels:

Shopify is already actively engaged with multiple sales channels. You can sell your products across such platforms as Facebook, Pinterest, and Wanelo. However, 3 more platforms have recently been appended to the system. These include Kik, Buzzfeed, and Wish. These 3 platforms will bring new audiences to your products and services, and help you grow your business.

Improved Discounts:

The new API for price-rules makes it easier to build as well as manage discounts. With the help of this new API, more sophisticated discount rules can be created. Plus, there are 2 new price rules that can be used – Discount Code Creation and Free Shipping.

New Theme Settings:

The theme editor interface has been updated to make it more customization and functional. Shopify developers can add their own HTMl code without worrying about the breach of the templated theme’s UI. Moreover, images can be directly uploaded and alt text can be edited. Finally, there are over 150 complimentary fonts that can be implemented.

Shopify Polaris:

This Ecommerce platform has come up with a complete revamp of its admin interface’s appeal for mobile as well as desktop. Moreover, the UX language has also been updated into a new design system called Polaris. The beauty of this new system is that it is feature-rich.  Moreover, not only can it be used internally; it can also be used externally to create user interfaces for applications that assimilate with Shopify API.

New Chip & Swipe Reader:

The beauty of Shopify is that it encourages selling of products and services from anywhere. The launch of its new chip & swipe reader is a case in point. Payments can now be accepted on smart phones and tablets. It is going to take personal selling to the next level.

Have we missed any important change? Write to us in the comments section. hire certified shopify development partner base company for your store. you can contact us via email or phone.

Instagram Has Launched Shoppable Posts for Bigcommerce Retailers

We are a Bigcommerce development company, and know for a fact that various social media platforms are exploring the great opportunity that online retail provides.  By selling products on social media, online merchants get a larger audience to work with.  On the other hand, social media platforms get to create an additional revenue stream for their business.  One of the best examples of the same is Instagram’s shoppable posts program.  Businesses in USA that use Bigcommerce will now have access to the same.  This program can transform the way in which online businesses sold products and services on social media.  We are a team of Bigcommerce developersand designers.  Being in the field, we believe that this new approach is going to be a big hit in the industry.

More about Instagram Shoppable Posts

Instagram doesn’t allow clickable links in post captions.  Therefore, such shoppable tags are quick and easy in helping you attract more people to your online store.  Before this option was launched, people had to rely on 3rd party services.  However, it is a much convenient option to do it all from the same platform.  Therefore, Instagram Shoppable posts carry significant importance to Bigcommerce merchants and the entire industry of Bigcommerce designand Bigcommerce development.

Access to Analytics

We are currently living in the world of knowledge and data.  Such data is driving many business decisions.  Moreover, it is also important for online merchants.  Those Bigcommerce retailers that take advantage of Instagram’s shoppable posts will get analytics from this photo-sharing social media service.  Here are the things that businesses will be able to access:

  1. How many people viewed product information
  2. How many people clicked on the link through to the product page

What is Instagram’s Benefit?

So, how would Instagram benefit with this new service?  There are 3 major benefits that Instagram will receive by the launch of this service:

  • Monetizing:  The first is the additional revenue stream that Instagram can add.  There is news that Instagram would not take a cut of the purchase amount.  Instead, Instagram has devised another strategy.  To be able to display such shoppable posts in those users’ feeds that are not followed by the business, these business accounts will need to pay a fixed amount.
  • More Advertisers:  Because of the uniqueness of this service, Instagram will get more advertisers.  The effects of the same are already visible.
  • More Time:  Finally, this is a subtle benefit to Instagram for launching the service.  Because of these engaging posts, users will find another reason to spend more time on Instagram. The social media platform will be able to get a larger share of the users’ time.

This was a basic overview of Instagram Shoppable posts.  If you need a Bigcommerce developer or an entire team, we can help you with affordable and high-quality service.  Contact us today via phone or email.

How Can WordPress Help to Improve Your Website Development

We are a WordPress development company, and we are in absolute love with the tool.  It is loaded with features, and at the same time it is not difficult for professionals or even beginners to use.  Additionally, WordPress is open source and that makes it cost effective for you.  Most small and medium sized businesses have a budget constraint, and therefore this cost effectiveness can go a long way.  It is because of these reasons that a WordPress web developer would not even consider WordPress for blogs, but even for content management systems and feature-rich websites.  All of this development can be used while just using a web browser.  That is the power of WordPress.

Here are some of the benefits of using WordPress for website designing & development:

1. Cost Effective:

We mentioned this upfront as well.  Wordpress is completely free and readily available for use.  That means that your cost of the website project drops significantly.  The money that is saved can be directed towards marketing your website or using it for business operations.

2. Updates:

The world of technology is moving very briskly.  This means that your new version of a software system will be outdated in a few months’ time.  That is an extremely scary proposition.  With WordPress, though, the upgrades are constant and you can download them without a hassle.  There are multiple web developing minds that are working on continuously upgrading and evolving the system.  For you to be able to have an access to the latest version of the software means that you have all the latest tools & features at your disposal.

3. SEO Friendly:

Search Engine Optimization is an extremely important element of marketing for businesses.  When your target audience searches for a certain term on search engine, you want your website link to come up on top.  Efforts need to be put in by specialists to get this done.  However, the good news is that WordPress is optimized for search engines.  This means that you don’t have to spend the extra effort in making your website search engine ready; it already is that way.

4. Social Media:

Another feature of WordPress is the various social media tools that come connected with your website.  You can link them to your Social Media and start marketing from there.  Social media marketing is becoming big in the modern time, and this tool available with WordPress will go a long way.

5. Community Building

WordPress has brought together a large and dedicated community of users and developers.  These are people with technical and non-technical backgrounds who are working tirelessly to make WordPress the tool of choice.  Their work helps make WordPress better with the passage of time.  The better that WordPress gets, the more options that you will have with you.

6. Easy to use Software:

The tool is very easy to use.  Wordpress isn’t complicated.  Designing, therefore, is easy for even a non-technical person.  However, if you need customized designs and options; you will have to engage a professional WordPress theme developer

7. Customization:

Finally, WordPress lets you completely customize the theme to suit your business requirements.  If you are with a professional WordPress theme developer, they will generate a theme for your business that suits your specific needs.

So, these are some of the benefits of using WordPress for website designing & development.  If you are looking for a WordPress website developer, you can contact us