Industry: 18+ products
Platform: Bigcommerce

Feord

ABOUT Feord

At Feord the personnel believe that small changes can make a big difference. That’s why they’re committed to providing eco-friendly alternatives to everyday products that are packed with harmful plastics and chemicals. Our mission is to make sustainable living accessible and convenient for everyone. By choosing our products, you’re not just making a choice for yourself, but for the planet. Join us in creating a healthier, greener future.

Feord and DIT Partnership
We are thrilled to announce a strategic partnership between Feord, known for its eco-friendly alternatives, and DIT, a leading BigCommerce Partner Agency. This collaboration has led to the launch of the revamped Feord website at https://feord.com. This partnership combines Feord’s commitment to sustainability with DIT’s technical expertise, creating an optimized online experience for exploring Feord’s range of eco-friendly products.

NEW CHALLENGES WITH Feord
Streamlined Design and Improved User Experience
Our journey with https://feord.com/ has presented a series of exciting challenges and opportunities. We are committed to enhancing the website’s functionality and user experience. Here are some key challenges we’ve addressed:

Checkout, Cart, Search, and Navigation Improvements
Optimizing User Experience for Seamless Transactions
1. Streamlined the checkout process by removing PayPal and Google Pay options, simplifying payments for users.
2. Redesigned cart interface, updated button colors, and improved navigation by removing unnecessary elements for a cleaner, more cohesive user experience.

Streamlining Navigation for Better Usability and Clarity
1. Improved clarity by renaming price sorting labels, simplifying the search page layout, and redesigning top search suggestions.
2. Enhanced user experience with clearer messaging for no search results and streamlined navigation by removing unnecessary buttons.

Product, Home, and Category Page Enhancements

Product Page Improvements

1. Reduced white space and adjusted background colors for improved visibility and a more cohesive design.
2. Updated product card and quick view button colors to align with the overall design scheme for better visual appeal.

Home Page and Category Upgrades

Enhanced the “Shop By Category” section by adding a dynamic carousel for sub-categories and restructuring the content display for improved organization and visual appeal.

Refined branding elements by implementing a static SVG logo, updating “page-sidebar” colors for visual consistency, and creating a custom sidebar-less category template for a cleaner, streamlined look.